AI Insights · Timothy · July 2025
Top 5 Season Pass Games on Unified Platform in UK Q2 2025
Explore the performance of the top 5 season pass games in the UK for Q2 2025, with insights from Sensor Tower on downloads, revenue, and active users.
In the second quarter of 2025, the top season pass games in the United Kingdom on a unified platform demonstrated varied performance in terms of revenue, downloads, and active users. This data, sourced from Sensor Tower, provides insights into the gaming trends of the period.
Candy Crush Saga from King showed a notable fluctuation in weekly revenue, peaking at approximately $1.8M in mid-April before stabilizing around $1.3M towards the end of June. The game experienced a downward trend in weekly downloads, starting at nearly 20K and declining to just over 15K by late June. Weekly active users also saw a gradual decrease, beginning at 984K and ending at 761K.
Royal Match by Dream Games maintained a consistent revenue stream, with highs reaching $1.6M in late June. Downloads remained relatively stable, starting at 31K and rising to 33K by the end of the quarter. Active users fluctuated, seeing a slight decrease from 874K to 765K over the quarter.
Gossip Harbor®: Merge & Story from Microfun Limited increased its revenue steadily, reaching $758K in late May. However, downloads plummeted from 19K to 6.5K by the end of June. The active users initially climbed to 239K in early May before dropping to 142K by the quarter's end.
Whiteout Survival from Century Games Pte. Ltd. saw its revenue oscillate, with a peak of $772K in mid-April. Downloads showed a general decline from 32K in March to 25K in June. Active users mirrored this trend, decreasing from 261K to 179K.
Township by Playrix experienced a steady revenue flow, peaking at $582K in mid-April. The game saw a drop in downloads from 42K to 31K over the quarter, but active users remained relatively stable, increasing from 365K to 399K by June.
For more detailed insights, visit Sensor Tower to explore comprehensive data on these top-performing games.